Wafi

Transformations

While the mall is being renovated to revive its appeal amongst discerning shoppers they needed to create a vibrant backdrop to cover all of the white hoardings. We created a visually stunning series that has helped the mall project a bright future. By treating it as an advertising brief and developing a campaign idea with intrigue we added another layer of engagement above and beyond the usual bland coverings other malls typically indulge in.

 
 
 
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