MMI

DON’T BE A CHANCER!

Not having a liquor licence in Dubai is a big risk if you are a resident and like a tipple. We developed a campaign highlighting the dangers in a visually interesting way and threw a bit of clever copy into the mix! Some of the executions used sporting analogies to get around the ban on advertising alcohol in the UAE.

What we delivered: Campaign Theme. Advertising. POS. Collaterals. Event Branding. Social Media Activation Platform.
MMI - Instore Branding
 
MMI - Magazine Ad
MMI - Hanging Poster
 
MMI - Coaster
MMI - Lamp Post and Mobile Ad
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