ATOM Dubai – Brand, Advertising, Digital, Social

Agency Life

AGENCY LIFE We are all about creating the right chemistry internally and externally which greatly helps guide every decision we take (we practice what we preach and went through an empowering brand discovery process).

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go to site Living in the Loft Offices we cleverly noticed our office was designed as a home rather than office space. The natural outcome was to make our office more homely than your average work space. This seemed to fit in well with the growing trend towards working from home – we work from home at work if that makes sense!

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source url We’re all for being smarties but Guinness Clear has created a few murmurs of discontent amongst the great and good of ATOM. When all is said and done it’s a pint of water and while we applaud the drink responsibly sentiment is it all a ruse to get people to feel all gooey about Guinness and drink more of the black stuff?


source site Our mid-week Club Pow Wow is where we share some of the best articles related to a specific topic of the week This week we turned our attention to Unilever’s purpose driven brand growth strategy. If giving a brand a purpose leads it to grow at the extraordinary rates Unilever claim why don’t all brands do it? And there we got stuck especially that we are surrounded by brands striving for short term growth through promotions and competitions.

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enter site Every Thursday morning at nearly the crack of dawn we take time out to learn a little bit more about each other and the cultures we come from. Our latest theme is for each person on the ATOM team to present their top 5 cartoons. While there has been big debates surrounding whether animations are cartoons and political correctness it’s been great fun hearing about the watching habits and loves from far flung places across the world. Conclusion, cartoons cross country and cultural boundaries.

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BOYS CORNER Time for albums of the year, far superior top 5’s to the NME and Guardian’s lists!


Tony Dodds

Andy Fenton

cheap soma overnight delivery Sons of Kemet:
Your Queen is a Reptile
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A Humdrum Star
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Songs of Praise
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The Blue Hour Ben Howard:
Noonday Dream
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Songs of Praise Hookworms:
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Hope Downs
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Dance Music
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Build A Tower
go to link Suede:
The Blue Hour Anna Calvi:
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Joy as an act of Resistance Death Cab for Cutie:
Thank you for the Day BC Camplight:
Deportation Blues
*Tony Dodds (wine whiz at MMI)
**Andy Fenton (wine whiz at Boutinot)


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