Brief: Put some air into an online media campaign and showcase Goodyear's international TV ads for their new tyres.

Lowdown: Would you believe that 25% of drivers don't know how to change a flat tyre?!
Even if you didn't, it's a dangerous game and to help Goodyear spread the word we built them some interactive and video awareness banners along with a regional site to find out where to pick up a set of their best rubbers. BACK