Brief: One of the fastest growing (and evolving) B2B companies in the region, Tejari wanted to encapsulate all its energy and purpose into a brand that people could totally understand.

Lowdown: Tejari is packed full of initiatives, products and services that span 15 countries (and growing), across 42 categories (and growing) and handling over $6bn of trade (and rapidly growing)!

Just in itself, their energy and dynamism was creating a business challenge – understanding their central proposition. To help solve the problem, our solution was in simplifying communication and providing a brand platform for everyone (inside and out) to truly understand.

We discovered that Tejari stands for empowerment, by giving the emerging world the power to trade. It educates, enables and excites trade and we are very proud to part of their incredible evolution and positioning on the world stage. BACK