Air Miles: Rewards Campaign
Bring alive Air Miles' basic proposition – turn everyday shopping into fantastic rewards.
Kassab: Look at Me
Make media buyers aware of the fantastic advertising opportunities available on the Metro
MMI: Reasons To Be Cheerful
Develop an umbrella campaign to promote MMI's retail locations, drive liquor licence applications, increase store traffic and sale value per visit.
MMI: Absolut 80's
Build on Absolut's iconic advertising to create ads promoting an event recreating all of the fun and frivolity of the 80's.
Emaar: The Old Town
Sell, sell, sell.
Foresight: Dine Foresight
Coordinate with our friends in the media to get some free pages to promote an innovative event whereby hotels gave a table in their restaurants to Foresight. Restaurant goers booked the table and the proceeds from their bill went to charity.
Foresight: Awareness Campaign
Create a stand out identity and campaign to generate awareness and support for events for a very worthwhile charity that is funding research projects which are making real progress into finding cures for blindness.
Grand Hyatt: Grand Gourmet Summit
Promote a week long culinary event featuring brilliant chefs from around the world.
Heineken: Rugby 7's Part One
Promote Heineken's sponsorship of the Emirates Airline Dubai 7's.
Heineken: Rugby 7s Part Two
Move away from being funny to focus more on the product attributes.
Kassab: Outdoor Media
Emphasise the benefits of out-of-home advertising.
Perfetti: Mentos necklace
Mentos are a girls' best friend.
The Montgomerie: VIP Guests
Promote The Montgomerie as the most welcoming golf club anywhere in the world!
MMI: Big Vote
Give 'em what they want what they really really want.
MMI: Monster Grape Sale
Publicise a bin end sale without mentioning the word alcohol or letting slip that the wines on offer were waifs and strays.
Moorfields: World Cup
Improve the standard of refereeing at major sporting tournaments.
Oman Oil: Launch
Take on the might of Shell by appealing to Omani's sense of national pride.
Zabeel: Tiara Residence
Sell apartments on Palm Island, it used to be very, very easy!
ELR: Seasons Promotion
Help Seasons stand out from the million and one cafes and restaurants plying their trade in sunny Dubai.
Perfetti: SMINT Garlic destroyer
Take SMINT into the after dining environment, where they are most needed.